Denotation - Actual / explict meaning - description
Connotation - Meaning behind / implied meaning
Representation - How the media re-presents things to us - stereotype?
Layout - How elements are positioned
Narrative - Story
Mise - en - scene - Everything in the scene: props, costume, Make - up, performance, facial expression, lighting and colour.
Editing - The way shots are put together
Sound - (digetic / non-digetic) - Digetic - They can hear
- Non-digetic - They cant hear
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